University of Malta Wins GEW Buzz Builder Award

Thursday, 29 Mar 2012, 09:51

 

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The University of Malta recently won the Global Entrepreneurship Week (GEW) Buzz Builder Award for the best use of social media channels to promote the Maltese GEW campaign.  GEW is an international initiative designed to inspire and connect aspiring entrepreneurs, helping them to embrace originality, imagination and ingenuity through local and global activities.

Millions of enterprising individuals participate in thousands of activities in over 100 countries every year. Since GEW's inception in 2008, The Edward de Bono Institute at the University of Malta has been the official national host for this initiative in Malta, and has coordinated a growing number of events for an increasing number of participants.

The Buzz Builder Award was presented to Leonie Baldacchino, a University of Malta lecturer and researcher, by GEW President Jonathan Ortmans at the Global Entrepreneurship Congress which was held in Liverpool (UK) from 13-15 March 2012.  Despite being one of the smallest countries to participate in GEW, a blog entry posted by Ms Baldacchino on the GEW website (http://unleashingideas.org/blog/big-buzz-small-island-malta-marks-gew-2011) to highlight the Maltese campaign was viewed, tweeted, shared and ‘liked’ on a variety of social media channels by the general public more frequently than any entry by any other country.

The Global Entrepreneurship Congress boasted an array of high profile entrepreneurs, including Sir Richard Branson (Founder and Chairman of Virgin Group), Lord Michael Heseltine (former UK Cabinet Minister and Deputy Prime Minister, Founder and Chairman of Haymarket Group), Sir Terry Leahy (former CEO of Tesco) and Deborah Leary (President of the British Association of Women Entrepreneurs), all of whom shared insights and experiences from their entrepreneurial journeys with the 3,000-strong audience at the Liverpool Echo Arena on the first day of the event.

On the second and third day of the Congress, Ms Baldacchino joined GEW hosts from 123 participating countries to celebrate best practice in promoting entrepreneurship and to share ideas for advancing the GEW campaign in 2012 and beyond. 

Preparations are now underway to plan for this year’s Global Entrepreneurship Week which will be held from 12-18 November 2012.  The Edward de Bono Institute at the University of Malta would like to invite interested parties to join the Maltese GEW campaign, either as official partner organisations or as individual participants.  For more information about how to get involved, please visit the GEW 2012 page on the Edward de Bono Institute website:

http://www.um.edu.mt/create/conferencesseminars/global_entrepreneurship_week_2012.

 

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