Hard Rock Café’s global Battle of the Bands competition, Hard Rock Rising, will today, along with 86 other cafes around the world, Hard Rock Café Malta will be staging live performances for the next four weeks by local acts vying for the coveted top prize – a slot on the bill for this year’s edition of the popular Hard Rock Calling concert in London, which will this year be headlined by none other than Bruce Springsteen and the E Street Band.
The event kicking off last Thursday with a number of local bands, chosen by Hard Rock Cafe Malta’s Facebook fans, will take the stage at Hard Rock Café Malta and battle it out live at multiple qualifying events.
The participating bands, namely Colourblind, Plan Zero, Explicit, For Strings Inn, FellowFish and Roderz, will be judged by a panel of local industry experts and participating bands’ representatives.
A final round, featuring each of the preliminary winners will be held on March 29, with one winner being selected to move on to the international round. Entrance is free on all nights.
Hard Rock Café Malta’s local overall winners will then be pitted against the other Hard Rock Cafe winners from around the world, with the list being narrowed down to the top 10 bands worldwide via fan voting on participating Hard Rock Facebook pages.
A panel of celebrity judges and music industry professionals will then select the top three winners.
The first place winner will be flown to London for the ultimate rock star treatment, including a spot on the bill at Hard Rock Calling 2012. Second and third prize winners will receive €3,700 and €1,860 respectively, in ReverbNation Promote It credits, a revolutionary tool that creates targeted, highly effective Facebook advertising campaigns for musicians and venues promoting songs, Facebook pages and concerts.
For full set of rules and a list of participating locations visit www.hardrock.com. For more information about the Maltese qualifying rounds, click on the Hard Rock Rising link on Hard Rock Café Malta’s Facebook page.